Chinese PC maker Lenovo to set up regional headquarters in Saudi Arabia Che Pan and Brenda GohAugust 19, 2025 at 2:08 AM By Che Pan and Brenda Goh BEIJING (Reuters) China's Lenovo Group announced plans on Tuesday to set up a regional headquarters in Saudi Arabia, aiming to strengthen its presence in...
- - Chinese PC maker Lenovo to set up regional headquarters in Saudi Arabia
Che Pan and Brenda GohAugust 19, 2025 at 2:08 AM
By Che Pan and Brenda Goh
BEIJING (Reuters) -China's Lenovo Group announced plans on Tuesday to set up a regional headquarters in Saudi Arabia, aiming to strengthen its presence in the Middle East.
It has appointed a Lenovo veteran Lawrence Yu as the head of the new headquarters in Saudi Arabia, the Chinese PC maker said in a statement. It also appointed Giovanni Di Filippo as general manager of Lenovo Saudi Arabia and Zoran Radumilo as the company's technology chief.
Lenovo has also teamed up with a local company to build a manufacturing facility, which is expected to begin producing PC, laptops, smartphones and servers from 2026.
Lenovo's CEO Yang Yuanqing said last week that the company saw strong AI demand in its three major business segments, with China's demand in AI infrastructure outpacing the rest of the world.
(Reporting by Che Pan and Brenda Goh; Editing by Christian Schmollinger and Rashmi Aich)
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